Mike Terry, our Sales & Commercial Director and Nicky Dodd, our Business Manager, met with Chris Peat of Bus and Coach Buyer Magazine in late 2017 to discuss the role Adverta plays in maximising revenue for UK bus operators.
The interview gave Mike and Nicky the opportunity to explain how Adverta works; both with their local clients wanting to advertise their business or event, but also with the transport operators that they work with to increase their income from owning a bus fleet.
You can read the full article here
“Adverta aspires for a close relationship with its customers. “We like to talk to people directly, to get to know them. NCT we have worked with for years and that all helps. We all know what’s expected of each other. We are at the point where we know what advertising they wouldn’t find acceptable.”